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Thames and Hudson
Graphic design: a concise history
The story of graphic design is one of the most exciting and most important in the history of 20th-Century visual culture. Created to inform, identify and promote, graphic design has evolved from its roots in the development of printing to become a profession and a discipline in its own right.
This authoritative documentary history begins with the poster and goes on to chart the development of word and image in brochures and magazines, advertising, corporate identity, television and electronic media, and the effects of technical innovations such as photography and the computer.
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